Peter Axtell

Peter writes and speaks about: Motivation, Purpose, Values, Coaching, Assessments, Entrepreneurship, Leadership, Team, Hiring, Employee Engagement, the Mind

Peter is Co-Founder and Director of Media Production & Coaching Strategy at WhatsNext.com – the leading career design and job search platform with an audience of over 100,000. He’s also Co-Founder and Chief Business Development Officer at MotivationFinder.com – platform for the only proven and scientifically validated assessment that helps you reach your full potential through self-motivation.

You can take the MotivationFinder™ self-assessment for free and instantly discover your number one motivator.

As a long-time trained coach with decades of experience in what triggers and motivates people Peter uses proven strategies that create change while maintaining and building a culture of trust, communication, and caring between individuals and teams, enabling them to be their best selves.

At a glance, Peter is a serial entrepreneur, husband, father, speaker, musician at heart and a relentless reader.

Peter's WHY: To help people discover their central purpose, do what they love and live a fulfilled life.

His core idea is “If you understand what makes you tick, then the things you try will start to click.” The easiest way to get in touch with Peter is through LinkedIn.

Blog Posts by Peter:

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The ONE Question You Need to Ask Yourself to Avoid Being a Zombie

by Peter Axtell, Friday, June 8, 2018

This question can help you avoid wasting years of your precious life that you can never get back. If you feel stuck in your life or job and want to make a change but are fearful of making a mistake, then this post is for you. This ONE question might help you clarify what is truly important and what you are willing to risk for the chance of a life worth living.

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Don't Like Your Life Story? Change it!

by Peter Axtell, Tuesday, April 10, 2018

You were born innately healthy…then what happened? You developed early in life what Transactional Analysist Claude Steiner calls your "life script". The content of your life script comes from the negative and positive messages you received from the people close to you. To survive, you arrived at an early decision.

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What Would You Do for Free?

by Peter Axtell, Thursday, March 29, 2018

How to align your true self with what you love to do by knowing your basic nature and your signature traits. In this post we're going to unpack what It means to live in alignment with who you are and what you love to do. We'll describe what signature traits are and what your basic nature means.

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The Jedi is Wrong - May the Force NOT Be with You

by Peter Axtell, Thursday, March 8, 2018

Force is draining your motivation and you don't even know it. The seemingly current worldview is that the way to make things happen is by force. Force comes in many forms. Manipulation by social media, psychological force, economic force, physical force, unethical marketing force and so on.

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Purpose: The Foundation of Motivation (Part Four)

by Peter Axtell, Monday, March 5, 2018

Technically speaking, Purpose is not considered a Motive per se. We would argue that It's a sustained life of motivation and have included it as a foundation of motivation. One of the most potent examples of Purpose is Viktor Frankl's horrific experiences in four Nazi Concentration camps. His purpose was what kept him motivated.

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Mastery: The Foundation of Motivation (Part Two)

by Peter Axtell, Thursday, February 15, 2018

Discover how mastery is a critical part of motivation. In this post we'll cover how and why Mastery (sometimes called Competence) is an essential element in Motivation. We'll describe the 5 keys on the path to Mastery and you'll understand how that builds our sense of Autonomy.

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Autonomy: The Foundation of Motivation (Part One)

by Peter Axtell, Thursday, February 8, 2018

Discover the critical parts you need to know to determine what will motivate you. The foundation of motivation begins with Autonomy. Let's face it; nobody does anything without motivation. Scientists, psychologists, and philosophers have been trying to answer this question for millennia: “How can I figure out what motivates me?”

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3 Questions You Must Ask Before Changing Jobs

by Peter Axtell, Wednesday, May 24, 2017

Is It the Job or Is It You? This article will help you figure out if you have a bad job or a miserable one and what you can do to improve your current situation. By answering three specific questions, you'll gain clarity and avoid unnecessary risk to yourself and your loved ones if you consider changing jobs. You might just find a way to love your current job again.

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How to Create a Life of Purpose

by Peter Axtell, Wednesday, May 24, 2017

Learn to identify purpose by identifying a skill to master. Few of us have ever been taught how to create a life of purpose and therefore end up living a life by default. Living a life on purpose seems like it just magically happens to exceptional people like Viktor Frankl, Gandhi, Steve Jobs or the Beatles.

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Your Money or Your Life

by Peter Axtell, Wednesday, May 24, 2017

How Are You Spending Your Life Energy? In this article, we're going to explore the relationship between money and life energy. Unless you're a trust fund baby, everything you spend money on has to be earned by life energy. How are you spending yours?

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How To Choose a Career Aptitude Test or Personality Test

by Peter Axtell, Thursday, February 2, 2012

The right career aptitude test can provide important insight for planning a midlife career change. Career aptitude tests, personality tests, and career interest inventories literally litter the career planning landscape.  And while there is no question that the right career aptitude test or self assessment can provide a useful framework for thinking about a career choice or midlife career transition.

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